Job Responsibilities
● Monitor SEO performance and identify new growth opportunities across search and AI
platforms
● Develop and implement SEO, AEO, and GEO strategies for improved visibility on
Google, AI search engines, and generative platforms
● Write detailed content briefings and coordinate editorial workflows with internal and
external copywriters
● Edit, optimize, and publish high-quality editorial content in English
● Ensure strong editorial quality, tone of voice consistency, and SEO + AI-search
relevance
● Build and manage partnerships with publishers and authority websites
● Analyse market trends, AI search behavior, and competitor content strategies
● Support UX and content teams to ensure SEO + AEO best practices are embedded in all
digital assets
● Regularly assess website performance using SEO, analytics, and AI visibility tools;
define KPIs and report insights to leadership
● Track, analyse, and report SEO and AI search performance including Google SERP +
AI overviews
● Conduct competitor analysis including AI ranking visibility and content strategies and
convert findings into actionable insights
● Perform technical SEO audits and collaborate with developers to implement fixes
● Optimise internal linking structures to improve crawl depth, authority flow, and page
equity distribution
● Own keyword strategy and maintain a large-scale keyword universe across SEO + AEO
+ GEO layers
● Stay updated with industry trends including AI search evolution, generative engines, and
algorithm updates
Requirements
● Strong understanding of search engine crawling, indexing, ranking algorithms, and
AI search systems
● Working knowledge of website structure, HTML basics, and technical SEO principles
● Proven experience in content writing, editorial planning, and project management
● Familiarity with tools such as SEMrush, Ahrefs, Ubersuggest, Google Analytics,
Google Search Console, Google Keyword Planner
● Understanding of AEO Answer Engine Optimization, GEO Generative Engine
Optimization, and AI SEO trends is highly preferred
● Strong analytical mindset with ability to interpret data and generate actionable insights
● Hands-on, proactive, and solution-oriented attitude with a growth mindset
● Ability to work in fast-paced, complex, and evolving digital environments
● Strong communication and coordination skills across teams and stakeholders
Education
Degree or equivalent qualification in Marketing, Communications, or related fiel
Experience
Minimum 2+ years of hands-on SEO experience agency or in-house
Other Details
Stallions Consultancy is looking for a dynamic SEO Specialist who can take ownership of
on-site and off-site SEO, address growth opportunities, and coordinate both internal and
external content & copywriting teams.
The ideal candidate will not only optimize for traditional search but also lead modern SEO
evolution including AEO Answer Engine Optimization, GEO Generative Engine
Optimization, and AI-driven content visibility strategies. The main objective is to improve
organic rankings, maximize AI search visibility, and reduce dependency on paid advertising.
About the Company
- Company Name: Stallions Group Consultancy
- Company Profile:
- Welcome to Stallions Group Consultancy, your ultimate destination for all your study abroad needs. We understand that choosing to study abroad is a life-changing decision, and we are here to guide you every step of the way. At Stallions Group Consultancy, we believe that education is the key to unlocking a world of opportunities. Our mission is to empower students like you to pursue their dreams of studying in prestigious international universities and colleges. With our extensive network of partner institutions across the globe, we offer a wide range of programs and courses to suit your academic and career aspirations.
